HEARTLAND HOSPICE (ROANOKE)
Provider Information
- Address
- 2840 ELECTRIC RD SW, SUITE 106A
ROANOKE, VA 24018 - Ownership Type
- For-Profit
- Medicare Certified Since
- October 9, 2015
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CMS Quality Ratings
Composite score combining quality measures and patient survey results.
Based on the CMS Hospice Care Index — 10 operational quality indicators including visits near death, nursing minutes, and care transitions.
CAHPS Hospice Survey — family caregivers rate communication, symptom management, respect, and overall experience.
CMS scores as of May 2026. Quality of Care derived from CMS Hospice Care Index. Patient Satisfaction from the CMS CAHPS Hospice Survey. Overall is the equally-weighted average of both. All source data published by the Centers for Medicare & Medicaid Services.
Staffing & Capacity
| Role | Staff Count |
|---|---|
| Registered Nurses (RN) | 3 |
| Volunteers | 3 |
8
Total Employees
Staffing data as reported to the Centers for Medicare & Medicaid Services.
Inpatient Care and Medical Equipment
Hospices report these services to Medicare when they are certified. This is what HEARTLAND HOSPICE (ROANOKE) reported, not a check of what it offers today. Confirm current arrangements with the hospice.
- Short-term inpatient care
- Arranged through another hospital or nursing home
- Type of inpatient care
- Both general inpatient care and respite care
- Medical supplies and equipment
- Brought in through an outside supplier
Short stays in a hospice inpatient unit, hospital, or nursing home for pain or symptoms that cannot be managed where the patient lives, or to give family caregivers a break.
Equipment and supplies tied to the terminal illness and the plan of care, such as a hospital bed, oxygen, wound supplies, or a wheelchair.
Medicare lets hospices provide these services through arrangements with other organizations. Either way, the hospice stays responsible for the covered care in the patient’s plan of care.
Reported by this hospice to the Centers for Medicare & Medicaid Services when it was certified in 2015.
Care Details from Medicare Data
Medicare computes these numbers from claims and required reporting. They show how HEARTLAND HOSPICE (ROANOKE) compares to hospices nationwide.
11 minutes
of nurse care per routine home care day, on average
That is the 35th percentile among hospices nationally. The national median is about 12 minutes.
88
patients in care on an average day
A rough measure of size. Smaller can mean more personal. Larger can mean more resources.
How this hospice compares nationally
Bars show national standing on measures from the CMS Hospice Care Index. A fuller bar means this hospice does better than more of the hospices CMS tracks.
- Nurse care minutes per home care day11 min
Ranks better than about 35% of hospices nationally on this measure.
What this measures
The average minutes of nursing care per day for patients getting routine care at home, based on Medicare claims. More nurse time usually means more hands-on support.
- Skilled nursing on weekends9%
Ranks better than about 62% of hospices nationally on this measure.
What this measures
The share of skilled nursing time delivered on Saturdays and Sundays. Symptoms do not wait for weekdays, so weekend coverage matters.
- Nurse visits in the last days of life94.1%
Ranks better than about 54% of hospices nationally on this measure.
What this measures
The share of patients who got nurse visits in their final days of life. This is when families tend to need the most support.
- Gaps in nursing visits53%
Ranks better than about 50% of hospices nationally on this measure.
What this measures
How often patients went more than a week without a nursing visit. Fewer gaps mean steadier attention.
- Patients discharged alive early in care6%
Ranks better than about 53% of hospices nationally on this measure.
What this measures
The share of patients who left hospice alive within the first week of care. A rate of 0% means it did not happen to any of their patients.
- Patients discharged alive after 6 months54.6%
Ranks better than about 12% of hospices nationally on this measure.
What this measures
The share of patients discharged alive after six months or more in hospice care.
- Hospital transfers near the end of care12.7%
Ranks better than about 24% of hospices nationally on this measure.
What this measures
The share of patients who left hospice, spent time in the hospital, then came back to hospice.
- Hospital stays that interrupt hospice3.2%
Ranks better than about 23% of hospices nationally on this measure.
What this measures
The share of patients who left hospice, went to the hospital, and died there soon after.
- Days at higher levels of care (CHC or GIP)81st percentile
What this measures
The share of care days delivered at higher levels, such as continuous home care or inpatient care. Shown only as a national rank because small percentages round to zero.
- Medicare spending per patient$19,659 · 59th percentile
What this measures
What Medicare paid per patient for this hospice's care. Higher or lower spending is not a quality judgment by itself.
Care steps completed at admissionShow detailsMedicare tracked 9 required care steps for new patients here, completed for 65.1% of patients or more. Most hospices score above 90 percent.
- Pain screening97.5%
- Pain assessment96.6%
- Breathing difficulty screening99.3%
- Breathing difficulty treatment99.5%
- Treatment preferences discussed100%
- Beliefs and values discussed98.9%
- Bowel care for patients on opioids98.8%
- Visits in the last days of life65.1%
- All care steps completed94%
Conditions of patients in their care
Share of patients by primary diagnosis. Useful if you want a team with experience in a specific condition.
- Cancer17%
- Dementia13%
- Heart and circulatory disease27%
- Lung and respiratory disease14%
- Stroke19%
- Other conditions15%
Source: Centers for Medicare & Medicaid Services, reporting period January 2023 through December 2024. Percentiles are computed by CMS across all reporting hospices.
About HEARTLAND HOSPICE (ROANOKE)
Heartland Hospice serves families in Roanoke, Virginia, from their office on Electric Road. They offer end-of-life care focused on comfort and dignity for patients facing serious illness. This team helps manage symptoms while supporting the emotional needs of the entire family. They have been certified by Medicare since October 2015. That is nearly a decade of service in the Roanoke area. Choosing the right partner for hospice is a deeply personal decision. Families often find comfort in knowing the provider has a long history of meeting federal standards. Their goal is to make each day count for the people they serve. Whether at home or in a facility, they aim to provide peace of mind during a difficult season of life.
Understanding This Provider
Heartland Hospice operates as a for-profit provider. This means they are a private organization that follows strict Medicare rules. Since they earned certification in 2015, they have undergone regular reviews by state and federal inspectors. What does this mean for you? It means they must follow specific guidelines to keep their license and funding. You should know that for-profit status does not change the core mission of hospice care. Every hospice must provide the same basic services under Medicare law. This includes nursing, social work, and chaplain support. The thing is, every agency has its own culture and approach to care. You should always feel free to ask them how they involve families in the daily care plan. They are there to work with you as a team.
Quality of Care Insight
Hospice Care in Roanoke
Roanoke families have several options for hospice support. The local healthcare community is well-connected. This means that moving from hospital care to hospice care is usually a smooth process. Most providers in Virginia work closely with local doctors to ensure your loved one gets the right medicine at the right time. The main goal of any hospice team is to keep the patient in their preferred setting. For many, that is right at home. And that is where the real work happens. Hospice is not just about the final days. It is about living the best life possible today. You can expect your local team to visit regularly to monitor changes. They are there to answer questions and take the stress off your shoulders. You do not have to walk this path alone.
Questions for Your Hospice Team
You should feel confident before you sign any paperwork. Here are a few things to ask during your first meeting. First, ask how quickly a nurse can reach your home if a crisis happens at night. You need to know that help is available 24/7. Second, ask how they help families cope with grief. Some agencies offer support groups that can be a lifeline. Third, ask how they change the care plan as the patient's needs shift. A good hospice team is flexible. They should listen to your concerns and adjust their approach. Finally, ask about their experience with your loved one’s specific health condition. It is okay to be direct. You are the advocate for your family member, and you deserve clear, honest answers. Trust your gut during these talks.
Keep Your Family Stories Alive
This time of life is about more than medical care. It is also a chance to capture the memories and values that define your family. Start building a lasting record of your loved one's story today.
Preserve Your HistoryOther Hospice Providers Nearby
CARILION HOSPICE SERVICES OF ROANOKE
MEDI HOME HEALTH AND HOSPICE - ROANOKE
GENTLE SHEPHERD HOSPICE INC
GOOD SAMARITAN HOSPICE INC
AMEDISYS HOSPICE CARE
MARY WASHINGTON HOSPICE
Helpful Guides for Families
Hospice vs Palliative Care: Understanding the Difference
Confused about hospice vs palliative care? We break down the key differences, benefits, and how to choose the right end-of-life care for your loved one.
Understanding Medicare Hospice Benefit: A Family Guide
Confused by hospice coverage? Our guide to understanding Medicare hospice benefits helps you navigate care options and costs with confidence and clarity.
Understanding Hospice Levels of Care: A Family Guide
Navigating end-of-life care is hard. Our guide to understanding hospice levels of care helps you make informed choices for your loved one with confidence.
Some stories are worth writing down
Between the calls and the paperwork, many families wish they had asked more about the person at the center of it all. A recorded conversation, a favorite recipe, the story behind an old photo. Small things now can mean a great deal later. Our legacy guides show simple ways to start.