GENTIVA
Provider Information
- Address
- 664 SCRANTON ROAD SUITE 103
BRUNSWICK, GA 31520 - Ownership Type
- Non-Profit
- Medicare Certified Since
- January 11, 2007
Are you this hospice's administrator? Update your information
CMS Quality Ratings
Composite score combining quality measures and patient survey results.
Based on the CMS Hospice Care Index — 10 operational quality indicators including visits near death, nursing minutes, and care transitions.
CAHPS Hospice Survey — family caregivers rate communication, symptom management, respect, and overall experience.
CMS scores as of May 2026. Quality of Care derived from CMS Hospice Care Index. Patient Satisfaction from the CMS CAHPS Hospice Survey. Overall is the equally-weighted average of both. All source data published by the Centers for Medicare & Medicaid Services.
Staffing & Capacity
| Role | Staff Count |
|---|---|
| Registered Nurses (RN) | 7 |
| Volunteers | 10 |
14
Total Employees
Staffing data as reported to the Centers for Medicare & Medicaid Services.
Inpatient Care and Medical Equipment
Hospices report these services to Medicare when they are certified. This is what GENTIVA reported, not a check of what it offers today. Confirm current arrangements with the hospice.
- Short-term inpatient care
- Arranged through another hospital or nursing home
- Type of inpatient care
- Both general inpatient care and respite care
- Medical supplies and equipment
- Brought in through an outside supplier
Short stays in a hospice inpatient unit, hospital, or nursing home for pain or symptoms that cannot be managed where the patient lives, or to give family caregivers a break.
Equipment and supplies tied to the terminal illness and the plan of care, such as a hospital bed, oxygen, wound supplies, or a wheelchair.
Medicare lets hospices provide these services through arrangements with other organizations. Either way, the hospice stays responsible for the covered care in the patient’s plan of care.
Reported by this hospice to the Centers for Medicare & Medicaid Services when it was certified in 2021.
Care Details from Medicare Data
Medicare computes these numbers from claims and required reporting. They show how GENTIVA compares to hospices nationwide.
9.7 minutes
of nurse care per routine home care day, on average
That is the 22nd percentile among hospices nationally. The national median is about 12 minutes.
56
patients in care on an average day
A rough measure of size. Smaller can mean more personal. Larger can mean more resources.
How this hospice compares nationally
Bars show national standing on measures from the CMS Hospice Care Index. A fuller bar means this hospice does better than more of the hospices CMS tracks.
- Nurse care minutes per home care day9.7 min
Ranks better than about 22% of hospices nationally on this measure.
What this measures
The average minutes of nursing care per day for patients getting routine care at home, based on Medicare claims. More nurse time usually means more hands-on support.
- Skilled nursing on weekends8.2%
Ranks better than about 53% of hospices nationally on this measure.
What this measures
The share of skilled nursing time delivered on Saturdays and Sundays. Symptoms do not wait for weekdays, so weekend coverage matters.
- Nurse visits in the last days of life92%
Ranks better than about 40% of hospices nationally on this measure.
What this measures
The share of patients who got nurse visits in their final days of life. This is when families tend to need the most support.
- Gaps in nursing visits72.8%
Ranks better than about 22% of hospices nationally on this measure.
What this measures
How often patients went more than a week without a nursing visit. Fewer gaps mean steadier attention.
- Patients discharged alive early in care9.6%
Ranks better than about 29% of hospices nationally on this measure.
What this measures
The share of patients who left hospice alive within the first week of care. A rate of 0% means it did not happen to any of their patients.
- Patients discharged alive after 6 months43.6%
Ranks better than about 31% of hospices nationally on this measure.
What this measures
The share of patients discharged alive after six months or more in hospice care.
- Hospital transfers near the end of care18.1%
Ranks better than about 10% of hospices nationally on this measure.
What this measures
The share of patients who left hospice, spent time in the hospital, then came back to hospice.
- Hospital stays that interrupt hospice4.3%
Ranks better than about 14% of hospices nationally on this measure.
What this measures
The share of patients who left hospice, went to the hospital, and died there soon after.
- Days at higher levels of care (CHC or GIP)74th percentile
What this measures
The share of care days delivered at higher levels, such as continuous home care or inpatient care. Shown only as a national rank because small percentages round to zero.
- Medicare spending per patient$19,679 · 59th percentile
What this measures
What Medicare paid per patient for this hospice's care. Higher or lower spending is not a quality judgment by itself.
Care steps completed at admissionShow detailsMedicare tracked 9 required care steps for new patients here, completed for 62.7% of patients or more. Most hospices score above 90 percent.
- Pain screening98.7%
- Pain assessment100%
- Breathing difficulty screening100%
- Breathing difficulty treatment98%
- Treatment preferences discussed100%
- Beliefs and values discussed100%
- Bowel care for patients on opioids100%
- Visits in the last days of life62.7%
- All care steps completed97.5%
Conditions of patients in their care
Share of patients by primary diagnosis. Useful if you want a team with experience in a specific condition.
- Cancer20%
- Dementia25%
- Heart and circulatory disease12%
- Lung and respiratory disease15%
- Stroke13%
- Other conditions20%
Source: Centers for Medicare & Medicaid Services, reporting period January 2023 through December 2024. Percentiles are computed by CMS across all reporting hospices.
Hospice Care in Brunswick
Heartland Hospice serves the community of Brunswick, Georgia, and the surrounding Glynn County area. They offer specialized end-of-life care focused on comfort, dignity, and quality of life for patients and their families. Choosing the right provider is a deeply personal decision that often happens during a difficult season of life. Heartland Hospice provides support at their office on Scranton Road to help families manage complex health needs with compassion. The team works to ensure that every patient feels heard and supported throughout their journey. Having a local team nearby can make a big difference when you need quick answers or a helping hand. They are there to guide you through the process, one day at a time, so you can focus on what matters most: spending time with your loved ones.
About HEARTLAND HOSPICE
Heartland Hospice has been Medicare certified since January 11, 2007. As a non-profit organization, their primary goal is serving the needs of the community rather than focusing on profit margins. This structure often means that resources are poured directly back into patient care and staff training. You should know that non-profit status does not automatically guarantee quality, but it does show a commitment to a specific mission. They have built a long track record of service in the Brunswick area over the last 17 years. That is a long time to learn how to serve families well. When you sit down with them, ask how their non-profit status shapes the way they care for patients. It is a fair question to ask. They should be able to explain how their mission guides their daily work and supports the families they serve every single day.
Quality of Care Rating
Understanding Hospice Care in BRUNSWICK
Hospice care is about more than just medicine. It is about creating an environment where a person can live their final months with peace and comfort. In Brunswick, you have several choices for care, but the goal remains the same across the board. The thing is, hospice is not just for the very last days of life. It is designed to start much earlier to help manage symptoms and provide emotional support for the whole family. Many people wait too long to call for help, which is a missed chance to improve daily comfort. Medicare covers these services for eligible patients, so cost should not be a barrier to getting the care you deserve. And please remember, hospice can be provided in your own home, a nursing facility, or an inpatient unit. The choice often depends on what keeps the patient most comfortable and connected to their family.
What to Ask When Choosing a Hospice Provider
Choosing a hospice team is a big deal. You want to feel confident in the people entering your home. Start by asking how quickly they can respond to an urgent call in the middle of the night. You need to know that help is just a phone call away, even on weekends. Next, ask how they handle pain management and if they have a doctor who specializes in this field. It is also wise to ask what support they offer to family caregivers who might be feeling overwhelmed. Finally, ask about their experience with your specific health condition. Every patient has a unique story, and your provider should be ready to listen. Do not be afraid to ask these questions during your first meeting. A good provider will welcome your questions and take the time to answer each one fully and honestly.
Keep Your Family Stories Alive
This time of life is for sharing memories and wisdom. We can help you capture those important family stories so they are never lost. It is a simple way to honor your loved ones and create a gift that lasts for generations.
Start Preserving MemoriesOther Hospice Providers Nearby
COASTAL HOSPICE OF GEORGIA
HEARTH HOSPICE OF BRUNSWICK, LLC
HOSPICE OF THE GOLDEN ISLES
GEORGIA HOSPICE CARE
HOSPICE OF SOUTH GEORGIA
ATRIUM HEALTH NAVICENT HOSPICE PINE POINTE
Helpful Guides for Families
10 Essential Hospice Questions for Evaluating Providers
Evaluating hospice care for a loved one? Use these 10 essential hospice questions to interview providers and ensure your family receives the best possible support.
Starting Difficult Conversations: A Guide for Families
Struggling with end-of-life talks? Learn the best ways for starting difficult conversations with your aging parents to ensure their wishes are honored today.
Choosing a Hospice Provider: A 5-Step Quality Guide
Feeling overwhelmed? Use our expert 5-step guide to choosing a hospice provider that offers the compassionate, high-quality care your loved one deserves.
Some stories are worth writing down
Between the calls and the paperwork, many families wish they had asked more about the person at the center of it all. A recorded conversation, a favorite recipe, the story behind an old photo. Small things now can mean a great deal later. Our legacy guides show simple ways to start.